In the Media

“I mostly use AI for emails.” – It’s the most common thing I hear when talking to business leaders and professionals about AI. And hey – no judgement from me. I get it. Emails are constant, time-consuming, and often the first thing we wish someone (or something) else could handle.

We need to talk about a quiet problem in AI – one that’s far more dangerous than a factual error or a clunky sentence. AI doesn’t invent insights out of thin air. It learns from patterns in the data it’s given – and a lot of that data is soaked

The big question is this – is it actually helpful to have an eager-to-please AI tool? Or is it actually a form of self-sabotage…?

AI is here to stay – but your originality, strategy, and voice should always lead the way. If your team’s starting to sound a little same-same… if confidence is dipping behind prompts… or if you just know you could be using these tools more purposefully – that’s your sign to

It finally happened – and I’m not impressed. My phone rang. It didn’t say Suspected Spam (for once!) so I answered it. Then heard a pause before a somewhat robotic voice started its spiel.
“Is this Write Time Marketing?”
“Umm, no. That’s my old business that I’ve closed

Yes, the world is changing. Yes, AI will transform industries. I’m not in denial.
But using it as an excuse for mass layoffs doesn’t just wreck lives – it fuels the exact self‑fulfilling prophecy the media keeps harping on about.