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Do you know how to protect your IP and vital business data in a changing economic and digital world?
Get help today with HumanEdge AI Training and Gorton IP – Intellectual Property Lawyers to ensure compliance and transparency commercially.
AI is transforming the way businesses operate, but if your team is using this technology without a clear AI policy in place, you could be exposing your company to significant legal and intellectual property risks. In our view, these policies will soon become essential as AI regulation evolves.
When it comes to your every day business, the reality is that you can’t avoid AI – whether through your use or others. Between CRM implementations, phone apps, and every day office tools it is inevitable that AI impacts will occur.
Without the proper protections and policies in place (whether for immediate implementation or future adaptation), you leave yourself open to significant risk.
Whether you are a solo operator, a small business, or a huge operation with teams and managers it is vital to have the right advice and help to minimise your risk as AI gets more prevalent.
Michelle Gorton is a highly experienced intellectual property lawyer with over 20 years of expertise in helping businesses of all sizes protect their most valuable assets. As the founder of Gorton IP, she has guided countless companies—ranging from startups to multinational corporations—through the complexities of trade marks, patents, design and copyright laws, and other IP rights.
With a deep understanding of the evolving legal landscape, Michelle has developed a keen interest in the intersection of intellectual property and Artificial Intelligence. She actively explores how emerging technologies shape IP law and is committed to helping businesses navigate these new frontiers.
Gorton IP is dedicated to delivering strategic, practical, and tailored IP solutions, ensuring clients safeguard their innovations and maintain a competitive edge. Whether securing trade mark protection, advising on AI-related IP issues, or representing overseas clients seeking Australian IP rights, Michelle and her team provide trusted legal counsel with a forward-thinking approach.
When it comes to implementing and ethically operating AI for you and your business, engaging in the partnership between HEAI and Gorton IP is a vital step in future proofing your operations and ethical, responsible AI implementation.
Are you ready to engage Michelle Gorton and Leanne Shelton to help shape and protect your business? Then click below!
Keep up-to-date regarding Leanne’s upcoming book (to be released 2025), the latest AI trends, tips, and training opportunities.
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